Salesforce Wants to Jumpstart Retail Innovation With POS Built on GenAI
- Joseph K
- Jan 29
- 1 min read
Retailers, particularly post-COVID, are operating in a world where the lines between physical and digital commerce have permanently blurred. Consumers no longer see channels; they see convenience.
This evolution of the retail customer experience was the dominant theme at NRF 2025, where Salesforce unveiled a point-of-sale (POS) operating system built on generative artificial intelligence (GenAI).
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