Salesforce takes crypto plunge with new NFT cloud
Joseph K
Who knows whether it’s FOMO or actual customer demand for such a thing, but Salesforce announced today that it’s launching a pilot of NFT Cloud, a new platform for buying and selling these crypto assets.
It’s a turn to the future, according to the company, one it insists comes from customer curiosity. “Salesforce is seeing interest from CMOs and CDOs who are asking for help entering web3, and we are enthusiastic about bringing new innovations, products and offerings to our customers in a way that allows them to build and maintain meaningful relationships with their customers,” Adam Caplan, SVP of Emerging Technology at Salesforce, told TechCrunch.
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