Salesforce’s Tiffani Bova: Technology Could Help Agencies Advance Digital Engagement

Tiffani Bova, global customer growth and innovation evangelist at Salesforce (NYSE: CRM), said government agencies looking to simplify interactions with citizens should use technology to advance digital engagement.

“Agencies should leverage technology to transform user experiences and meet citizen needs, especially in emergencies such as the coronavirus pandemic, which emphasized citizen preference for app-driven and digital-centric interactions,” Bova wrote.

https://www.govconwire.com/2021/03/salesforces-tiffani-bova-technology-could-help-agencies-advance-digital-engagement-transform-customer-experience/