Joseph K
Salesforce: Global online holiday sales hit $849 billion so far
Holiday e-commerce is showing solid growth from the same period in 2023.
Global online sales for the 2024 holiday season (Nov. 1 - Dec. 14) have reached $849 billion, a 4% year-over-year increase, according to data from Salesforce. This is cooler than the 8% year-over-year global and U.S. online sales growth Salesforce recorded during the first four weeks of the 2024 holiday season, but is still a significant improvement following months of slow digital sales growth.
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