Salesforce extends Customer 360 and adds NFT capabilities

Salesforce has unveiled a raft of new features for Customer 360 with enhancements to its Commerce and Marketing Cloud solutions. It has a new integration with Google using first-party data to more efficiently plan, activate, and optimize marketing campaigns on Google Ads.

https://www.enterprisetimes.co.uk/2022/06/10/salesforce-extends-customer-360-and-adds-nft-capabilities/