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Salesforce: A Highly Profitable Market Leader

Joseph K

Salesforce (CRM) is a leading provider of customer relationship management software through the cloud. Over 150,000 companies utilize Salesforce's products. The company has been public since 2004.


Salesforce offers a host of products for their customers' digital headquarters. Their products include Salesforce Customer 360, Tableau, and Slack. Their products are used for sales, services, marketing, commerce, intercompany communication, and many others. According to the company, Salesforce owns a nearly 20% market share globally among customer relationship management software providers. In second place Oracle (ORCL) and SAP (SAP) are tied with less than 5% market share each.





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